Jobber vs Housecall Pro vs ServiceTitan: 3-way comparison

These are the three biggest names in field service software for contractors, and every Facebook group has the same fight about which one is "the best." The answer is boring but true: it depends on your business size, your trade, and how much you want to spend.

Instead of writing another 2,000 words about feature lists, I'm going to make this as practical as possible. Here's the full 3-way breakdown with real pricing and honest opinions.

Pricing: the full picture

The numbers make it clear: Jobber is the budget pick, Housecall Pro is mid-range, and ServiceTitan is the premium option. But cheaper doesn't mean worse — and expensive doesn't mean better for your situation.

The 60-second version

If you just want the answer and don't want to read 12 minutes of comparison:

• Solo to 3 employees, any trade: Jobber. Cheapest, simplest, works great
• 4-10 employees, HVAC/plumbing: Housecall Pro. Price book, marketing tools, good value
• 4-10 employees, lawn/cleaning/pest: Jobber. Better batch invoicing and routing
• 10+ employees, $1M+ revenue, dedicated office: ServiceTitan. The analytics justify the cost

Still here? Good. Let's go deeper.

Scheduling and dispatch

All three handle basic scheduling well. Drag-and-drop calendars, tech assignments, route visualization. Where they differ:

• Jobber: Clean, simple calendar. Optimized route planning. Works perfectly for crews running recurring routes (mowing, pest control). Nothing fancy, nothing confusing
• Housecall Pro: Similar to Jobber but adds arrival windows for customers (they get a text with tech ETA). Nice touch for service calls
• ServiceTitan: Most advanced dispatching with capacity planning, zone-based routing, and real-time board management. If you have a dedicated dispatcher, ServiceTitan is built for them. Overkill if you're dispatching yourself from a truck

Quoting and invoicing

• Jobber: Best quoting workflow of the three. Multi-option quotes, line items with photos, client approval flow. Batch invoicing is the best for recurring work. The quote-to-job-to-invoice pipeline just works
• Housecall Pro: Good invoicing, solid estimates. Built-in price book lets you present flat-rate options. Instapay feature gets you money faster
• ServiceTitan: Enterprise-grade. Good-better-best pricebook presentations, automated follow-ups on unsold estimates, and visual quote builders. If your close rate matters (and at $1M+ revenue, it matters a lot), ServiceTitan gives you the tools to improve it

Marketing and customer acquisition

This is where the three platforms diverge the most:

• Jobber: Basic. Email follow-ups, review requests, referral tracking. No built-in advertising tools
• Housecall Pro: Solid. Postcard campaigns, email marketing, online booking page, consumer app presence, review management. Good for shops spending $1,000-5,000/month on marketing
• ServiceTitan: Best in class. Call tracking with recording, marketing attribution to booked revenue, ad integrations, automated direct mail. If you're spending $10,000+/month on marketing, this data pays for itself

Reporting and analytics

• Jobber: Revenue reports, job summaries, payment tracking. Enough for a small shop to know if they're profitable. Not enough for KPI-driven management
• Housecall Pro: Better. Revenue dashboards, tech performance, customer metrics. Good enough for a 5-10 person shop to make data-driven decisions
• ServiceTitan: Deep analytics. Revenue per tech, close rate by source, CSR booking rates, membership churn, pricebook performance, custom dashboards. This is why large shops pay the premium — the reporting actually drives operational improvements

Mobile app experience

All three have mobile apps. All three work on iOS and Android. But the experience differs:

• Jobber: Cleanest, fastest. Techs with minimal tech skills pick it up quickly. Does everything they need in the field without extra steps
• Housecall Pro: Good mobile experience. Slightly more features than Jobber on mobile, which means slightly more buttons to learn
• ServiceTitan: Powerful but complex. Techs need actual training to use it efficiently. The pricebook presentation tools are great on a tablet, less great on a phone

The honest downsides of each

Jobber

• No price book — you're building quotes manually
• Marketing tools are basic
• Reporting won't satisfy data-driven managers
• 15-user cap on the top plan

Housecall Pro

• Costs more than Jobber with similar core features
• QuickBooks integration can be finicky
• Price book is basic compared to ServiceTitan
• Customer support varies — some love it, some don't

ServiceTitan

• Price excludes most small contractors
• Annual contract with real onboarding investment
• Learning curve is steep — expect 2-4 weeks of pain
• Half the features go unused in shops under 10 techs
• Support quality has declined according to recent reviews

The recommendation matrix

What I tell every contractor who asks

Start cheap. Get disciplined. Upgrade when you have real evidence that the current tool is limiting growth.

Jobber at $39/month is the lowest-risk starting point. If you use it for 6 months and find yourself needing a price book, marketing tools, or better online booking — try Housecall Pro. If you grow past 10 techs and need enterprise analytics — look at ServiceTitan.

What you should NOT do is start with ServiceTitan because you think expensive software makes an expensive business. I've seen too many shops burn through $6,000+ on software in their first year while struggling to hit $300K in revenue. That money would've been better spent on a part-time office person or more Google Ads.

The best software for your business is the one your team will actually use consistently. A perfectly used spreadsheet beats a barely-used $500/month platform every single time.